The Graduate School of Business and Advanced Technology Management (GS-BATM) organizes the Thai Arts and Culture Project to provide graduate students and faculty members with opportunities to engage with and learn about Thai culture, enhancing the international community’s understanding and appreciation of Thailand’s rich heritage. This project aims to promote Thai language learning and cultural immersion, allowing foreign students and faculty to connect more deeply with the local culture while strengthening international ties.
Key Components of the Project:
- Thai Language Class (TLC): This course offers foreign students, faculty, and interested individuals the opportunity to learn the Thai language, facilitating better communication and integration into Thai society. The course is designed to provide a foundation in speaking, reading, and writing Thai.
- Thai Culture Immersion Program: MBA students from partner universities are invited to visit Assumption University to understand how Southeast Asian businesses operate and gain deeper insights into the region’s culture. This program helps foster international understanding and collaboration.
- Bai Sri Ceremony: A traditional Thai welcome ceremony that honors new students and faculty, promoting Thai customs and hospitality. This event plays a key role in integrating international participants into the community while fostering a sense of belonging.
Steps for Conducting the Project:
- Organize a 30-Hour Thai Language Course: Offer the Thai Language Class for foreign students, faculty, and other interested individuals, culminating in a certificate of completion to recognize their achievement.
- Cultural Trip for Foreign Students: Organize a cultural immersion program, including visits to cultural landmarks both on and off-campus, allowing foreign students to experience Thai arts, traditions, and way of life firsthand.
Relevant Sustainable Development Goals (SDGs):
- SDG 4 (Quality Education): The project enhances the quality of education by offering language and cultural courses that improve cross-cultural communication and understanding, contributing to the personal and academic development of international students and faculty.
- SDG 10 (Reduced Inequalities): By providing foreign students with access to cultural learning and experiences, the project reduces social and cultural barriers, fostering inclusivity and mutual respect within the diverse academic community.
- SDG 16 (Peace, Justice, and Strong Institutions): The Thai Arts and Culture project fosters understanding and respect across different cultures, promoting peace, social cohesion, and the strengthening of educational institutions by creating a more harmonious environment for all participants.
- SDG 17 (Partnerships for the Goals): The program supports partnerships with international universities, promoting cultural exchange and collaboration between Assumption University and its partner institutions, helping to build stronger global connections.
This project not only strengthens Assumption University’s international reputation but also cultivates a deeper appreciation for Thai culture among the global academic community, ensuring that participants return with a broader perspective and understanding of Southeast Asia.
The 17 Goals
