| In collaboration with the Government Savings Bank (GSB), the Martin de Tours School of Management and Economics (MSME Business School), Assumption University of Thailand, successfully concluded the Yuwaphat Rak Tin Project 2024, an initiative that promoted economic sustainability, social well-being, and innovation in local communities and social enterprises in the Lat Krabang and Prawet districts of Bangkok.
The project, coordinated by Asst. Prof. Dr. Uree Cheasakul, Vice President for Academic Affairs, and Asst. Prof. Dr. Dhanoos Sutthiphisal, Dean of MSME Business School, ran from February to September 2024 and included five teams working with local business owners: Each team applied modern technologies and social networks to enhance business productivity, improve distribution channels, and empower community entrepreneurs. The Closing Ceremony on September 13, 2024, at the Cathedral of Learning building, featured a product showcase, achievement presentations, and an Awards Ceremony. The Best Team Award went to Local Pulse, followed by Econut (first runner-up) and MysticMon (second runner-up). Local Pulse will represent MSME at the national finals in November 2024 to compete for the prestigious Best of the Best Award. Relevant SDGs:
The success of Yuwaphat Rak Tin Project 2024 reflects AU’s commitment to academic excellence, community empowerment, and sustainable development. |


